Scaling Removals Expert UK with PPC and Website Optimization
- Client: Removals Expert UK
- Industry: Moving and Storage Services
- Website: https://www.removalsexpert.co.uk/
Challenge:
Removals Expert UK, a trusted name in residential and commercial moving services, faced stiff competition from larger firms. Their website was outdated, and their ad spend wasn’t delivering a strong return on investment (ROI), leaving them with fewer bookings than their capacity allowed.
Solution:
We crafted a tailored digital marketing strategy to maximize their reach and efficiency:
- Website Redesign: Revamped their site with a modern, mobile-friendly design, fast load times, and clear calls-to-action (CTAs) like “Get a Free Quote.”
- Search Engine Marketing (SEM): Launched a Google Ads campaign targeting high-intent keywords such as “house movers near me” and “office relocation London,” with optimized landing pages to improve conversion rates.
- Remarketing: Used display ads to re-engage visitors who didn’t convert on their first visit, keeping Removals Expert top-of-mind.
Results:
- 150% Increase in Website Conversions: The redesigned site and targeted ads doubled their booking rate within three months.
- 80% Reduction in Cost-Per-Click (CPC): Fine-tuned ad campaigns slashed wasteful spend, boosting ROI by 120%.
- Top 3 Google Rankings: Secured prime spots for key local search terms, driving consistent organic leads.
Our Services
Search Engine Marketing (SEM) & PPC Ads
I create data-driven SEM and Google Ads campaigns that boost visibility, drive targeted traffic, and maximize ROI.
Social Media Marketing (SMM)
I craft social media strategies to increase brand awareness, engage your audience, and drive business growth.
SEO & Performance Optimization
I optimize websites for search engines and user experience, improving site speed, rankings, and overall performance.
Google Display Ads & Retargeting
I design Google Display Ads and retargeting campaigns to re-engage visitors, increase conversions, and expand reach.
